Make your corporate event design flawless

Published On September 22, 2015 | By Kathryn Felder | Business, Marketing Tips

Everybody loves parties. No matter the occasion, what’s important is that there is food and drinks involved in the process. If you thing that getting the drinks, the food, and the space will do, it is far from that.

Especially when it comes to organizing corporate events, you need to think of every detail. Corporate parties are not the usual type of parties. These are intended to relax the situation at work, yet with a set of rules that should not be that casual. It is a company event, after all, isn’t it?

If you are thinking about having another boring meeting, why not make it an event that will leave your employees in awe, so that they look forward to it, rather than seeing it as obligation? So, if you have decided to spice things up in your company, here are the things you should have in mind when organising a corporate event.

Make a plan

The first thing you should think about is the type of event. Do you want to turn a boring meeting into a more bigger thing? Do you want to celebrate your company’s birthday? Do you want to organise a team building weekend? Do you want to treat your most loyal employees with fun trip to a concert? The possibilities are numerous, you just have to choose. Do you want to meet their families and make the event even more relaxed?

And if you are not that creative, give out an anonymous poll and ask your employees what kind of event they would like to attend, and show them that you care about their needs by answering to them.

Do not forget to stress the dress code, because you do not want people coming in jackets and working clothes if you had a casual event in mind.

Hire catering

Once you have decided on the type of the event, you need not let your people stay hungry. If your company is small, you can prepare the food by yourself in order to save some money. But, if you have a lot of employees to feed, the best option would be to hire catering. This way, you will not have to think about the food, because everything will be done instead of you.

If you do not know which catering service to decide on, you can ask your colleagues what food they like and go to that place and see if they deliver. Ask them if they can give you a discount based on the amount of food you are going to buy. You never know if you don’t try.

You need music

A party is not a party without a band. Depending on the type of music your employees love, you can hire a rock band, a jazz band, or even an orchestra (just kidding, but you get the picture). It’s best to stick to the ‘golden middle’ and have all types of music played, so that everyone’s happy. You cannot go wrong with this decision, because music relaxes people and helps them be satisfied with where they are.

Make it memorable

If you want your employees to be eager to come to the event, make it memorable. Make it count, give them something they would not usually get. For example, you can organise a lottery or bingo. Give out numbers at the entrance and put their copies into a big transparent bowl (so that there are no problems afterwards), and let the winner get a free vacation gift card to some nice holiday resort. If you think that you might overspend, you can reduce the size of the prize and make it a weekend, or something similar. Just make it memorable and dashy.

Give out gifts

All people love free gifts. Make your corporate event even more fun by handing out promotional products at the entrance. So, for example, you can print your company logo on coffee mugs, pens, wristbands, T-shirts or branded umbrellas for this eventAll of these are useful, but what makes them even more useful is their purpose: they are supposed to remind your employees that you care about them and  they will be proud when they take that tote with your company logo on to the supermarket.

Save the planet

Big events mean a lot of trash. If you care about the environment, you can post the rules of conduct which underpin cleaning after oneself in order not to pollute the planet. Make sure to get recycling bins in visible places so that people can recycle during the very event. You can also ask someone to help out with the cleaning when the event is over, and make sure to separate glass from plastic and paper.

And finally, if you want the event to work out in your advantage, make sure to mingle during the entire evening. This way you will get to know the people you are working with and be recognised as a regular person, not someone they should fear of.

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